A group of youngsters to celebrate Kerala
KOCHI: A group of youngsters wanted to celebrate the beauty and culture of Kerala and its people. And they worked towards realizing it by roping in the Kerala Tourism department. Finally they succeeded when the department agreed to jointly organize ‘Celebrate Keralam’, a week-long festival which will be held in Kochi in mid-April. The festival will provide a platform for some of talented faces including popular pop music brands, artists, photographers, documentary film makers, et al.
“We did extensive research on Kerala before jumping into the concept blindly. Our idea was to make the youngsters and the tourists aware of the culture here,” said Rajashekaran V Das, an advertising professional and one of the main concept heads of this team of youngsters.
It took about four years to realize the dream of ‘Celebrate Keralam’, they said. “Photographers in this group travelled extensively all these years to come out with the photos for the exhibition,” says Ajay Menon, managing director of a media design company and the lead contributor of photographs for the photo exhibition of the festival.
“Kerala’s beauty, people, history, etc, are unparalleled. So is its musical culture. Our band will create new songs for this upcoming festival,” said Rex Vijayan of Avial, a popular Malayalee rock band.
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